Most of the stores in the neighborhood that I call home are independent and locally owned. When I saw construction taking place for a 7-eleven convenience store, I was horrified. Considering that there are bodegas on almost every corner, the attempt to open up shop in the neighborhood seemed like an unneeded threat. What I found most disturbing was how the store was introduced to the neighborhood. 7-eleven’s visually offensive and brighter then Vegas store sat empty for months waiting for a franchise buyer to come scoop it up. The company had built out the space with no immediate plans. This was simply a territorial move by a corporation to be the first of their kind in the area. Other chain stores in recent years have tried to do the same thing and failed. What makes 7-eleven different? The difference is the Slurpee.
With all of my voiced criticism, when the weather got hot I was the first to go buy a Coca Cola flavored Slurpee. My friends, neighbors and loved ones pointed and laughed. They ridiculed my hypocrisy. Today, I have the last laugh. In honor of today’s date, the store will be giving away free Slurpees.